Fergie: M.I.L.F. $
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Genre: Hip-hopPros:
Fergie is back. And she looks good (in video).Cons:
Fergie takes a creatice step back. The music just sounds like everything else out these days. Despite all the naughty innuendo, it lacks imagination and pizzazz of Fergie's earlier hits.Fergie makes a “milfy” return to music with new solo single
Fergie makes a “milfy” return to music with new solo single
Back to spell-it-out acronym-nomics, Fergie, the frontlady for the synth-hip-pop group Black Eyed Peas, dropped her newest solo single in a decade. “M.I.LF. $” (spelled out as Mom I’d Like to F*** Money) hearkens back to her G-L-A-M-O-R-O-U-S spelling days, but turns up the volume on naughty Girls Gone Wild exploration, evidenced best in the milk-soaking music video. Yes, the pronounciation of MILF sounds like MILK, and so it’s no surprise that Fergie’s incorporating the two worlds inside the song, even reminding listeners of Kelis’s “Milkshake” on the repetitive chorus: “You’ve got that milk money/ I got that MILF money.”
In select media, Fergie hinted that the song is about mom empowerment, especially since she’s become a mom herself in 2013. And in the video, the camera pans a diary truck that reads “Moms I’d Like to Follow.” But all of that is so freaking laughable when previewing the scantly-dressed, lingerie-wearing soft porn agenda of the video. Sex sells, and Fergie’s selling a whole lot of it. But does the music stand out? Well, besides it unusually sports a clap track reminiscent of Iggy Azalea’s “Work” and for channeling the gusto of Nicki/Ariana/Jessie J’s “Bang Bang,” there’s nothing major to gloat about. It’s a club jam that will jump on the short list of 2016 summer anthems and will become bait for drag queen routines, but it’s not as sleek, thorough or sing-a-long-ish as Fergie’s standout singles, like “Glamorous” and “Fergalicious.” It’s more of a flashback to the “My Humps” ideology, but a little more suggestive and atypical of modern-day, assembly-line naughty pop.
